Product Name: Squish Bin
Company Name: ReBorn Homewares Limited
Tell us what’s new about this product:
This smart, space-saving SquishBin® helps you to collect bags, food wrappers and other soft plastics for recycling.
● Compress up to 20L of flexible plastic into a 5L bin
● Innovative design compacts soft plastics, to save space
● Compact design fits perfectly on countertops or inside cupboards
● Integrated handle on the back for easy emptying
● Can also be hung over a door or fixed to a wall with the ReBorn multihook (included)
Why is this product better than any other on the market?:
The Squish Bin is an innovative and practical way to manage soft plastic recycling at home. Everyone who tries their best to recycle will know that flexible waste can be bulky and voluminous, leaving carrier bags overflowing and good intentions becoming stressful!
This genius bin is designed to compact soft plastic waste and save valuable space by compressing up to 20 litres of flexible waste into a compact 5 litre bin. It’s perfect for collecting carrier bags, cling film, bread bags, cereal packets and so much more.
Simply line the bin with a bag you are recycling and squish to your heart’s content! Its clever design keeps the waste compressed and stops it from popping back out. When you are ready to recycle, simply remove the inner ring, lift out the bag and your soft plastics are ready to go!
Why should a retailer stock this product?:
ReBorn has recovered over 60,000kg of waste and transformed it into beautifully designed homewares, with more than 100,000 products sold to date.
This innovative Squish Bin is a fantastic tool for customer engagement because it solves a problem we all recognise, we want to recycle, but it needs to be simple, practical and space saving. That is exactly what the Squish Bin offers.
It is also great fun to demonstrate in store using clean soft plastics. Customers cannot believe how much the Squish Bin can hold, and the squishing action is strangely satisfying! It is a wonderful way to encourage the whole family to recycle and make sustainable habits part of everyday life.
We provide engaging storytelling POS to bring the ReBorn story to life for retailers and customers, showcasing that the product is UK made in our Wiltshire factory, created from 100% recycled plastic, and delivers 79% less carbon impact than an equivalent product made from virgin plastic in the Far East.
Please tell us more about the range available to retailers:
Our Recycling range consists of :
– Food waste Bins in Dark Grey, Stone and Limited Edition Biffa Red – RRP £29.99
– Recycled Compostable liners – Extra strong food waste bin liner bags desigend to fit 4 – 6 litre food waste bins. 26 bags contained in a box with an integrated dispensing mechanism. RRP £9.99
– Squish Bin in dark Grey and stone – designed to help you collect flexible plastic by compressing 20L into 5l – making storage a dream! RRP £44.99
If you wish to provide a supporting statement, please use the field below:
We feel passionately that we are not just building a brand; we are building a movement to create the most sustainable and stylish homewares brand in the world.
We are proud to support UK industry by manufacturing our products in our Wiltshire factory, which means no air miles and no long distance transportation. We use 100% recycled plastic and generate 79% less carbon than an equivalent product made from virgin materials in the Far East.*
We bring colour to the category not only through our products, but also through our disruptive packaging, which reflects our brand personality, stands out in store and injects fun into displays.
We work hard to ensure that consumers have the opportunity to purchase cleverly designed, functional products made from 100% recycled plastic, at RRPs that are in line with established mid- to premium-priced brands in the category.
*Source Brunel University
Entry ID: 618
