Product Name: Culinary Forged 20cm Cook’s Knife

Company Name: Kuhn Rikon UK Ltd

Tell us what’s new about this product:

All Kuhn Rikon products are carefully designed by our in-house design team, and launching a completely new range of fully forged knives has been a long and rewarding journey. Starting with blank paper to re-design a tool that has been used in present form for thousands of years is not easy. Colleagues from all Kuhn Rikon international markets have been involved in all stages of design, utilising many years of accumulated knowledge. Everything has been carefully considered; the Rockwell hardness of the blade, blade grinding angle, bolster shape, tang length, balance, ergonomic handle safety and comfort, and of course aesthetics.
The result is Culinary Forged. Manufactured by our specialist blade manufacturing partner in Portugal, the Culinary Forged range runs to a current 20 SKUs, all beautifully packaged for strong visual retail impact. Packaging is secure and carries all the information that a consumer might need without reference to a sales assistant. The Culinary Forged range is best displayed in Kuhn Rikon’s beautiful Culinary Forged lockable cabinet, which is provided on FOC loan for qualifying orders.

Why is this product better than any other on the market?:

A knife is a knife, some might say, but that is not true. So much is dependent of steel quality, particularly carbon content, so that the blade maintains an edge as long as possible and is hard enough to be easy to sharpen yet not brittle enough to break if dropped on to a hard surface. Balance is also important for comfortable and safe use. The tool should be perfectly balanced at the heel of the blade. This can only be carefully designed into the knife. European manufacture is also becoming much more important to British consumers, and is strongly associated with higher manufacturing standards and quality.

Why should a retailer stock this product?:

Culinary Forged offers excellent consumer value for money, whilst at the same time offering retailers excellent and genuine margin potential. The packaging is carefully designed to clearly impart all of the information that a prospective consumer might want, so these knives don’t necessarily need to be ‘sold’ by a salesperson on the shopfloor.

Please tell us more about the range available to retailers:

There are 20 SKUs covering all of the kitchen essentials along with extra purchases like carving sets, steak knife sets, block sets and a range of beautiful Acacea bords and accessories

Entry ID: 611